


Get Siena AI Certified
Gain hands-on AI expertise through the first Certification Program for CX leaders. Blend theory and practice to develop cross-functional AI skills and acquire the knowledge to lead transformative initiatives.
Learn to build powerful AI Agents that boost CSAT scores
Get recognized as an AI Expert that sets you apart in the market
Scale towards enterprise level support and beyond
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Hours of content
Hours of content
Modules
Modules
Quizzes
Quizzes
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Lessons
Lessons
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Examples
Examples

Course
Overview
Level up your skills in AI-powered customer experience with the Siena AI Certification Program. Learn to design empathic, automated support using AI strategy, onboarding, and knowledge systems—everything you need to build seamless, brand-aligned experiences.
Craft personas, fine-tune AI strategies, and harness automation for smarter service. With flexible, on-demand modules, you’ll gain the tools to optimize performance and lead the future of AI-driven CX.
Master generative AI for CX
Build top performing AI Agents
Scale your brand voice across channels
Optimize automation for high accuracy
Leverage Empathic AI for higher CSAT
Deliver best-in-class experiences
Gain insights into customer behaviour
Flexible modules to fit your schedule









Siena AI Certified Partners.
People are talking
Lisa, I am so impressed with how thorough and helpful this is! Even though l've been working with the platform for a few months, I've still been able to pull several tips you mentioned and apply changes to our settings. There have been other vendors in the past that l've wanted this level of detail from and they weren't able to achieve it. Huge props to you! I was telling Sheena that having her level of customer success support has been super refreshing to see from vendors as well! Way to show up!
Ali Bertone
CX Operations Specialist
Going through the Siena AI Certification Program was a real boost for our team. The modules were super detailed and practical, making it easy for us to apply what we learned right away. We've seen a big difference in how efficiently we handle customer queries and the personalized support we can now offer. The insights into human-AI collaboration and prompt engineering were especially helpful. Now, we’re not just keeping up – we’re leading the way in AI-driven CX. Implementing and managing Siena on behalf of our mutual brands has never been smoother, and our clients love the enhanced CX we provide. If you want to take your CX to the next level, this certification is a must.
Jess Cervellon
Head Brand, CX & Retention Client Consultant
I can already see the positive impact Siena has had since its implementation—especially after completing the Siena certification myself. It’s made our customer service process much more seamless, leading to fewer complaints and a smoother experience for both our team and our customers. With Siena handling routine work, we’ve finally been able to focus on bigger priorities, like responding to BBB complaints and updating product manuals. It’s helped us work more proactively, not just reactively.
Nikki Habibullah
Customer Support Specialist
It was full of information, step by step by step instructions. It was clear, concise and easy to follow. Every feature was explained well and it really gives you the tools to get started with Siena. Without it I think the set-up would be infinitely more difficult.
Ellen Fowler
Customer Experience Lead
I'm officially #SienaCertified! Siena AI has recently released its Certification Program, offering an extensive curriculum of all of the essentials you need to know to become a leader in AI-powered CX. As a CX leader looking to meet the challenges of scaling, I am happy to have completed this program. Thanks for creating this wonderful program.
Dan Brady
CX Professional
Lisa, I am so impressed with how thorough and helpful this is! Even though l've been working with the platform for a few months, I've still been able to pull several tips you mentioned and apply changes to our settings. There have been other vendors in the past that l've wanted this level of detail from and they weren't able to achieve it. Huge props to you! I was telling Sheena that having her level of customer success support has been super refreshing to see from vendors as well! Way to show up!
Ali Bertone
CX Operations Specialist
Going through the Siena AI Certification Program was a real boost for our team. The modules were super detailed and practical, making it easy for us to apply what we learned right away. We've seen a big difference in how efficiently we handle customer queries and the personalized support we can now offer. The insights into human-AI collaboration and prompt engineering were especially helpful. Now, we’re not just keeping up – we’re leading the way in AI-driven CX. Implementing and managing Siena on behalf of our mutual brands has never been smoother, and our clients love the enhanced CX we provide. If you want to take your CX to the next level, this certification is a must.
Jess Cervellon
Head Brand, CX & Retention Client Consultant
I can already see the positive impact Siena has had since its implementation—especially after completing the Siena certification myself. It’s made our customer service process much more seamless, leading to fewer complaints and a smoother experience for both our team and our customers. With Siena handling routine work, we’ve finally been able to focus on bigger priorities, like responding to BBB complaints and updating product manuals. It’s helped us work more proactively, not just reactively.
Nikki Habibullah
Customer Support Specialist
It was full of information, step by step by step instructions. It was clear, concise and easy to follow. Every feature was explained well and it really gives you the tools to get started with Siena. Without it I think the set-up would be infinitely more difficult.
Ellen Fowler
Customer Experience Lead
I'm officially #SienaCertified! Siena AI has recently released its Certification Program, offering an extensive curriculum of all of the essentials you need to know to become a leader in AI-powered CX. As a CX leader looking to meet the challenges of scaling, I am happy to have completed this program. Thanks for creating this wonderful program.
Dan Brady
CX Professional
Lisa, I am so impressed with how thorough and helpful this is! Even though l've been working with the platform for a few months, I've still been able to pull several tips you mentioned and apply changes to our settings. There have been other vendors in the past that l've wanted this level of detail from and they weren't able to achieve it. Huge props to you! I was telling Sheena that having her level of customer success support has been super refreshing to see from vendors as well! Way to show up!
Ali Bertone
CX Operations Specialist
Going through the Siena AI Certification Program was a real boost for our team. The modules were super detailed and practical, making it easy for us to apply what we learned right away. We've seen a big difference in how efficiently we handle customer queries and the personalized support we can now offer. The insights into human-AI collaboration and prompt engineering were especially helpful. Now, we’re not just keeping up – we’re leading the way in AI-driven CX. Implementing and managing Siena on behalf of our mutual brands has never been smoother, and our clients love the enhanced CX we provide. If you want to take your CX to the next level, this certification is a must.
Jess Cervellon
Head Brand, CX & Retention Client Consultant
I can already see the positive impact Siena has had since its implementation—especially after completing the Siena certification myself. It’s made our customer service process much more seamless, leading to fewer complaints and a smoother experience for both our team and our customers. With Siena handling routine work, we’ve finally been able to focus on bigger priorities, like responding to BBB complaints and updating product manuals. It’s helped us work more proactively, not just reactively.
Nikki Habibullah
Customer Support Specialist
It was full of information, step by step by step instructions. It was clear, concise and easy to follow. Every feature was explained well and it really gives you the tools to get started with Siena. Without it I think the set-up would be infinitely more difficult.
Ellen Fowler
Customer Experience Lead
I'm officially #SienaCertified! Siena AI has recently released its Certification Program, offering an extensive curriculum of all of the essentials you need to know to become a leader in AI-powered CX. As a CX leader looking to meet the challenges of scaling, I am happy to have completed this program. Thanks for creating this wonderful program.
Dan Brady
CX Professional
Lisa, I am so impressed with how thorough and helpful this is! Even though l've been working with the platform for a few months, I've still been able to pull several tips you mentioned and apply changes to our settings. There have been other vendors in the past that l've wanted this level of detail from and they weren't able to achieve it. Huge props to you! I was telling Sheena that having her level of customer success support has been super refreshing to see from vendors as well! Way to show up!
Ali Bertone
CX Operations Specialist
Going through the Siena AI Certification Program was a real boost for our team. The modules were super detailed and practical, making it easy for us to apply what we learned right away. We've seen a big difference in how efficiently we handle customer queries and the personalized support we can now offer. The insights into human-AI collaboration and prompt engineering were especially helpful. Now, we’re not just keeping up – we’re leading the way in AI-driven CX. Implementing and managing Siena on behalf of our mutual brands has never been smoother, and our clients love the enhanced CX we provide. If you want to take your CX to the next level, this certification is a must.
Jess Cervellon
Head Brand, CX & Retention Client Consultant
I can already see the positive impact Siena has had since its implementation—especially after completing the Siena certification myself. It’s made our customer service process much more seamless, leading to fewer complaints and a smoother experience for both our team and our customers. With Siena handling routine work, we’ve finally been able to focus on bigger priorities, like responding to BBB complaints and updating product manuals. It’s helped us work more proactively, not just reactively.
Nikki Habibullah
Customer Support Specialist
It was full of information, step by step by step instructions. It was clear, concise and easy to follow. Every feature was explained well and it really gives you the tools to get started with Siena. Without it I think the set-up would be infinitely more difficult.
Ellen Fowler
Customer Experience Lead
I'm officially #SienaCertified! Siena AI has recently released its Certification Program, offering an extensive curriculum of all of the essentials you need to know to become a leader in AI-powered CX. As a CX leader looking to meet the challenges of scaling, I am happy to have completed this program. Thanks for creating this wonderful program.
Dan Brady
CX Professional
Lisa, I am so impressed with how thorough and helpful this is! Even though l've been working with the platform for a few months, I've still been able to pull several tips you mentioned and apply changes to our settings. There have been other vendors in the past that l've wanted this level of detail from and they weren't able to achieve it. Huge props to you! I was telling Sheena that having her level of customer success support has been super refreshing to see from vendors as well! Way to show up!
Ali Bertone
CX Operations Specialist
Going through the Siena AI Certification Program was a real boost for our team. The modules were super detailed and practical, making it easy for us to apply what we learned right away. We've seen a big difference in how efficiently we handle customer queries and the personalized support we can now offer. The insights into human-AI collaboration and prompt engineering were especially helpful. Now, we’re not just keeping up – we’re leading the way in AI-driven CX. Implementing and managing Siena on behalf of our mutual brands has never been smoother, and our clients love the enhanced CX we provide. If you want to take your CX to the next level, this certification is a must.
Jess Cervellon
Head Brand, CX & Retention Client Consultant
I can already see the positive impact Siena has had since its implementation—especially after completing the Siena certification myself. It’s made our customer service process much more seamless, leading to fewer complaints and a smoother experience for both our team and our customers. With Siena handling routine work, we’ve finally been able to focus on bigger priorities, like responding to BBB complaints and updating product manuals. It’s helped us work more proactively, not just reactively.
Nikki Habibullah
Customer Support Specialist
It was full of information, step by step by step instructions. It was clear, concise and easy to follow. Every feature was explained well and it really gives you the tools to get started with Siena. Without it I think the set-up would be infinitely more difficult.
Ellen Fowler
Customer Experience Lead
I'm officially #SienaCertified! Siena AI has recently released its Certification Program, offering an extensive curriculum of all of the essentials you need to know to become a leader in AI-powered CX. As a CX leader looking to meet the challenges of scaling, I am happy to have completed this program. Thanks for creating this wonderful program.
Dan Brady
CX Professional
Lisa, I am so impressed with how thorough and helpful this is! Even though l've been working with the platform for a few months, I've still been able to pull several tips you mentioned and apply changes to our settings. There have been other vendors in the past that l've wanted this level of detail from and they weren't able to achieve it. Huge props to you! I was telling Sheena that having her level of customer success support has been super refreshing to see from vendors as well! Way to show up!
Ali Bertone
CX Operations Specialist
Going through the Siena AI Certification Program was a real boost for our team. The modules were super detailed and practical, making it easy for us to apply what we learned right away. We've seen a big difference in how efficiently we handle customer queries and the personalized support we can now offer. The insights into human-AI collaboration and prompt engineering were especially helpful. Now, we’re not just keeping up – we’re leading the way in AI-driven CX. Implementing and managing Siena on behalf of our mutual brands has never been smoother, and our clients love the enhanced CX we provide. If you want to take your CX to the next level, this certification is a must.
Jess Cervellon
Head Brand, CX & Retention Client Consultant
I can already see the positive impact Siena has had since its implementation—especially after completing the Siena certification myself. It’s made our customer service process much more seamless, leading to fewer complaints and a smoother experience for both our team and our customers. With Siena handling routine work, we’ve finally been able to focus on bigger priorities, like responding to BBB complaints and updating product manuals. It’s helped us work more proactively, not just reactively.
Nikki Habibullah
Customer Support Specialist
It was full of information, step by step by step instructions. It was clear, concise and easy to follow. Every feature was explained well and it really gives you the tools to get started with Siena. Without it I think the set-up would be infinitely more difficult.
Ellen Fowler
Customer Experience Lead
I'm officially #SienaCertified! Siena AI has recently released its Certification Program, offering an extensive curriculum of all of the essentials you need to know to become a leader in AI-powered CX. As a CX leader looking to meet the challenges of scaling, I am happy to have completed this program. Thanks for creating this wonderful program.
Dan Brady
CX Professional
Lisa, I am so impressed with how thorough and helpful this is! Even though l've been working with the platform for a few months, I've still been able to pull several tips you mentioned and apply changes to our settings. There have been other vendors in the past that l've wanted this level of detail from and they weren't able to achieve it. Huge props to you! I was telling Sheena that having her level of customer success support has been super refreshing to see from vendors as well! Way to show up!
Ali Bertone
CX Operations Specialist
Going through the Siena AI Certification Program was a real boost for our team. The modules were super detailed and practical, making it easy for us to apply what we learned right away. We've seen a big difference in how efficiently we handle customer queries and the personalized support we can now offer. The insights into human-AI collaboration and prompt engineering were especially helpful. Now, we’re not just keeping up – we’re leading the way in AI-driven CX. Implementing and managing Siena on behalf of our mutual brands has never been smoother, and our clients love the enhanced CX we provide. If you want to take your CX to the next level, this certification is a must.
Jess Cervellon
Head Brand, CX & Retention Client Consultant
I can already see the positive impact Siena has had since its implementation—especially after completing the Siena certification myself. It’s made our customer service process much more seamless, leading to fewer complaints and a smoother experience for both our team and our customers. With Siena handling routine work, we’ve finally been able to focus on bigger priorities, like responding to BBB complaints and updating product manuals. It’s helped us work more proactively, not just reactively.
Nikki Habibullah
Customer Support Specialist
It was full of information, step by step by step instructions. It was clear, concise and easy to follow. Every feature was explained well and it really gives you the tools to get started with Siena. Without it I think the set-up would be infinitely more difficult.
Ellen Fowler
Customer Experience Lead
I'm officially #SienaCertified! Siena AI has recently released its Certification Program, offering an extensive curriculum of all of the essentials you need to know to become a leader in AI-powered CX. As a CX leader looking to meet the challenges of scaling, I am happy to have completed this program. Thanks for creating this wonderful program.
Dan Brady
CX Professional
Lisa, I am so impressed with how thorough and helpful this is! Even though l've been working with the platform for a few months, I've still been able to pull several tips you mentioned and apply changes to our settings. There have been other vendors in the past that l've wanted this level of detail from and they weren't able to achieve it. Huge props to you! I was telling Sheena that having her level of customer success support has been super refreshing to see from vendors as well! Way to show up!
Ali Bertone
CX Operations Specialist
Going through the Siena AI Certification Program was a real boost for our team. The modules were super detailed and practical, making it easy for us to apply what we learned right away. We've seen a big difference in how efficiently we handle customer queries and the personalized support we can now offer. The insights into human-AI collaboration and prompt engineering were especially helpful. Now, we’re not just keeping up – we’re leading the way in AI-driven CX. Implementing and managing Siena on behalf of our mutual brands has never been smoother, and our clients love the enhanced CX we provide. If you want to take your CX to the next level, this certification is a must.
Jess Cervellon
Head Brand, CX & Retention Client Consultant
I can already see the positive impact Siena has had since its implementation—especially after completing the Siena certification myself. It’s made our customer service process much more seamless, leading to fewer complaints and a smoother experience for both our team and our customers. With Siena handling routine work, we’ve finally been able to focus on bigger priorities, like responding to BBB complaints and updating product manuals. It’s helped us work more proactively, not just reactively.
Nikki Habibullah
Customer Support Specialist
It was full of information, step by step by step instructions. It was clear, concise and easy to follow. Every feature was explained well and it really gives you the tools to get started with Siena. Without it I think the set-up would be infinitely more difficult.
Ellen Fowler
Customer Experience Lead
I'm officially #SienaCertified! Siena AI has recently released its Certification Program, offering an extensive curriculum of all of the essentials you need to know to become a leader in AI-powered CX. As a CX leader looking to meet the challenges of scaling, I am happy to have completed this program. Thanks for creating this wonderful program.
Dan Brady
CX Professional
Lisa, I am so impressed with how thorough and helpful this is! Even though l've been working with the platform for a few months, I've still been able to pull several tips you mentioned and apply changes to our settings. There have been other vendors in the past that l've wanted this level of detail from and they weren't able to achieve it. Huge props to you! I was telling Sheena that having her level of customer success support has been super refreshing to see from vendors as well! Way to show up!
Ali Bertone
CX Operations Specialist
Going through the Siena AI Certification Program was a real boost for our team. The modules were super detailed and practical, making it easy for us to apply what we learned right away. We've seen a big difference in how efficiently we handle customer queries and the personalized support we can now offer. The insights into human-AI collaboration and prompt engineering were especially helpful. Now, we’re not just keeping up – we’re leading the way in AI-driven CX. Implementing and managing Siena on behalf of our mutual brands has never been smoother, and our clients love the enhanced CX we provide. If you want to take your CX to the next level, this certification is a must.
Jess Cervellon
Head Brand, CX & Retention Client Consultant
I can already see the positive impact Siena has had since its implementation—especially after completing the Siena certification myself. It’s made our customer service process much more seamless, leading to fewer complaints and a smoother experience for both our team and our customers. With Siena handling routine work, we’ve finally been able to focus on bigger priorities, like responding to BBB complaints and updating product manuals. It’s helped us work more proactively, not just reactively.
Nikki Habibullah
Customer Support Specialist
It was full of information, step by step by step instructions. It was clear, concise and easy to follow. Every feature was explained well and it really gives you the tools to get started with Siena. Without it I think the set-up would be infinitely more difficult.
Ellen Fowler
Customer Experience Lead
I'm officially #SienaCertified! Siena AI has recently released its Certification Program, offering an extensive curriculum of all of the essentials you need to know to become a leader in AI-powered CX. As a CX leader looking to meet the challenges of scaling, I am happy to have completed this program. Thanks for creating this wonderful program.
Dan Brady
CX Professional
Lisa, I am so impressed with how thorough and helpful this is! Even though l've been working with the platform for a few months, I've still been able to pull several tips you mentioned and apply changes to our settings. There have been other vendors in the past that l've wanted this level of detail from and they weren't able to achieve it. Huge props to you! I was telling Sheena that having her level of customer success support has been super refreshing to see from vendors as well! Way to show up!
Ali Bertone
CX Operations Specialist
Going through the Siena AI Certification Program was a real boost for our team. The modules were super detailed and practical, making it easy for us to apply what we learned right away. We've seen a big difference in how efficiently we handle customer queries and the personalized support we can now offer. The insights into human-AI collaboration and prompt engineering were especially helpful. Now, we’re not just keeping up – we’re leading the way in AI-driven CX. Implementing and managing Siena on behalf of our mutual brands has never been smoother, and our clients love the enhanced CX we provide. If you want to take your CX to the next level, this certification is a must.
Jess Cervellon
Head Brand, CX & Retention Client Consultant
I can already see the positive impact Siena has had since its implementation—especially after completing the Siena certification myself. It’s made our customer service process much more seamless, leading to fewer complaints and a smoother experience for both our team and our customers. With Siena handling routine work, we’ve finally been able to focus on bigger priorities, like responding to BBB complaints and updating product manuals. It’s helped us work more proactively, not just reactively.
Nikki Habibullah
Customer Support Specialist
It was full of information, step by step by step instructions. It was clear, concise and easy to follow. Every feature was explained well and it really gives you the tools to get started with Siena. Without it I think the set-up would be infinitely more difficult.
Ellen Fowler
Customer Experience Lead
I'm officially #SienaCertified! Siena AI has recently released its Certification Program, offering an extensive curriculum of all of the essentials you need to know to become a leader in AI-powered CX. As a CX leader looking to meet the challenges of scaling, I am happy to have completed this program. Thanks for creating this wonderful program.
Dan Brady
CX Professional
Lisa, I am so impressed with how thorough and helpful this is! Even though l've been working with the platform for a few months, I've still been able to pull several tips you mentioned and apply changes to our settings. There have been other vendors in the past that l've wanted this level of detail from and they weren't able to achieve it. Huge props to you! I was telling Sheena that having her level of customer success support has been super refreshing to see from vendors as well! Way to show up!
Ali Bertone
CX Operations Specialist
Going through the Siena AI Certification Program was a real boost for our team. The modules were super detailed and practical, making it easy for us to apply what we learned right away. We've seen a big difference in how efficiently we handle customer queries and the personalized support we can now offer. The insights into human-AI collaboration and prompt engineering were especially helpful. Now, we’re not just keeping up – we’re leading the way in AI-driven CX. Implementing and managing Siena on behalf of our mutual brands has never been smoother, and our clients love the enhanced CX we provide. If you want to take your CX to the next level, this certification is a must.
Jess Cervellon
Head Brand, CX & Retention Client Consultant
I can already see the positive impact Siena has had since its implementation—especially after completing the Siena certification myself. It’s made our customer service process much more seamless, leading to fewer complaints and a smoother experience for both our team and our customers. With Siena handling routine work, we’ve finally been able to focus on bigger priorities, like responding to BBB complaints and updating product manuals. It’s helped us work more proactively, not just reactively.
Nikki Habibullah
Customer Support Specialist
It was full of information, step by step by step instructions. It was clear, concise and easy to follow. Every feature was explained well and it really gives you the tools to get started with Siena. Without it I think the set-up would be infinitely more difficult.
Ellen Fowler
Customer Experience Lead
I'm officially #SienaCertified! Siena AI has recently released its Certification Program, offering an extensive curriculum of all of the essentials you need to know to become a leader in AI-powered CX. As a CX leader looking to meet the challenges of scaling, I am happy to have completed this program. Thanks for creating this wonderful program.
Dan Brady
CX Professional
Lisa, I am so impressed with how thorough and helpful this is! Even though l've been working with the platform for a few months, I've still been able to pull several tips you mentioned and apply changes to our settings. There have been other vendors in the past that l've wanted this level of detail from and they weren't able to achieve it. Huge props to you! I was telling Sheena that having her level of customer success support has been super refreshing to see from vendors as well! Way to show up!
Ali Bertone
CX Operations Specialist
Going through the Siena AI Certification Program was a real boost for our team. The modules were super detailed and practical, making it easy for us to apply what we learned right away. We've seen a big difference in how efficiently we handle customer queries and the personalized support we can now offer. The insights into human-AI collaboration and prompt engineering were especially helpful. Now, we’re not just keeping up – we’re leading the way in AI-driven CX. Implementing and managing Siena on behalf of our mutual brands has never been smoother, and our clients love the enhanced CX we provide. If you want to take your CX to the next level, this certification is a must.
Jess Cervellon
Head Brand, CX & Retention Client Consultant
I can already see the positive impact Siena has had since its implementation—especially after completing the Siena certification myself. It’s made our customer service process much more seamless, leading to fewer complaints and a smoother experience for both our team and our customers. With Siena handling routine work, we’ve finally been able to focus on bigger priorities, like responding to BBB complaints and updating product manuals. It’s helped us work more proactively, not just reactively.
Nikki Habibullah
Customer Support Specialist
It was full of information, step by step by step instructions. It was clear, concise and easy to follow. Every feature was explained well and it really gives you the tools to get started with Siena. Without it I think the set-up would be infinitely more difficult.
Ellen Fowler
Customer Experience Lead
I'm officially #SienaCertified! Siena AI has recently released its Certification Program, offering an extensive curriculum of all of the essentials you need to know to become a leader in AI-powered CX. As a CX leader looking to meet the challenges of scaling, I am happy to have completed this program. Thanks for creating this wonderful program.
Dan Brady
CX Professional
Lisa, I am so impressed with how thorough and helpful this is! Even though l've been working with the platform for a few months, I've still been able to pull several tips you mentioned and apply changes to our settings. There have been other vendors in the past that l've wanted this level of detail from and they weren't able to achieve it. Huge props to you! I was telling Sheena that having her level of customer success support has been super refreshing to see from vendors as well! Way to show up!
Ali Bertone
CX Operations Specialist
Going through the Siena AI Certification Program was a real boost for our team. The modules were super detailed and practical, making it easy for us to apply what we learned right away. We've seen a big difference in how efficiently we handle customer queries and the personalized support we can now offer. The insights into human-AI collaboration and prompt engineering were especially helpful. Now, we’re not just keeping up – we’re leading the way in AI-driven CX. Implementing and managing Siena on behalf of our mutual brands has never been smoother, and our clients love the enhanced CX we provide. If you want to take your CX to the next level, this certification is a must.
Jess Cervellon
Head Brand, CX & Retention Client Consultant
I can already see the positive impact Siena has had since its implementation—especially after completing the Siena certification myself. It’s made our customer service process much more seamless, leading to fewer complaints and a smoother experience for both our team and our customers. With Siena handling routine work, we’ve finally been able to focus on bigger priorities, like responding to BBB complaints and updating product manuals. It’s helped us work more proactively, not just reactively.
Nikki Habibullah
Customer Support Specialist
It was full of information, step by step by step instructions. It was clear, concise and easy to follow. Every feature was explained well and it really gives you the tools to get started with Siena. Without it I think the set-up would be infinitely more difficult.
Ellen Fowler
Customer Experience Lead
I'm officially #SienaCertified! Siena AI has recently released its Certification Program, offering an extensive curriculum of all of the essentials you need to know to become a leader in AI-powered CX. As a CX leader looking to meet the challenges of scaling, I am happy to have completed this program. Thanks for creating this wonderful program.
Dan Brady
CX Professional
Lisa, I am so impressed with how thorough and helpful this is! Even though l've been working with the platform for a few months, I've still been able to pull several tips you mentioned and apply changes to our settings. There have been other vendors in the past that l've wanted this level of detail from and they weren't able to achieve it. Huge props to you! I was telling Sheena that having her level of customer success support has been super refreshing to see from vendors as well! Way to show up!
Ali Bertone
CX Operations Specialist
Going through the Siena AI Certification Program was a real boost for our team. The modules were super detailed and practical, making it easy for us to apply what we learned right away. We've seen a big difference in how efficiently we handle customer queries and the personalized support we can now offer. The insights into human-AI collaboration and prompt engineering were especially helpful. Now, we’re not just keeping up – we’re leading the way in AI-driven CX. Implementing and managing Siena on behalf of our mutual brands has never been smoother, and our clients love the enhanced CX we provide. If you want to take your CX to the next level, this certification is a must.
Jess Cervellon
Head Brand, CX & Retention Client Consultant
I can already see the positive impact Siena has had since its implementation—especially after completing the Siena certification myself. It’s made our customer service process much more seamless, leading to fewer complaints and a smoother experience for both our team and our customers. With Siena handling routine work, we’ve finally been able to focus on bigger priorities, like responding to BBB complaints and updating product manuals. It’s helped us work more proactively, not just reactively.
Nikki Habibullah
Customer Support Specialist
It was full of information, step by step by step instructions. It was clear, concise and easy to follow. Every feature was explained well and it really gives you the tools to get started with Siena. Without it I think the set-up would be infinitely more difficult.
Ellen Fowler
Customer Experience Lead
I'm officially #SienaCertified! Siena AI has recently released its Certification Program, offering an extensive curriculum of all of the essentials you need to know to become a leader in AI-powered CX. As a CX leader looking to meet the challenges of scaling, I am happy to have completed this program. Thanks for creating this wonderful program.
Dan Brady
CX Professional
Lisa, I am so impressed with how thorough and helpful this is! Even though l've been working with the platform for a few months, I've still been able to pull several tips you mentioned and apply changes to our settings. There have been other vendors in the past that l've wanted this level of detail from and they weren't able to achieve it. Huge props to you! I was telling Sheena that having her level of customer success support has been super refreshing to see from vendors as well! Way to show up!
Ali Bertone
CX Operations Specialist
Going through the Siena AI Certification Program was a real boost for our team. The modules were super detailed and practical, making it easy for us to apply what we learned right away. We've seen a big difference in how efficiently we handle customer queries and the personalized support we can now offer. The insights into human-AI collaboration and prompt engineering were especially helpful. Now, we’re not just keeping up – we’re leading the way in AI-driven CX. Implementing and managing Siena on behalf of our mutual brands has never been smoother, and our clients love the enhanced CX we provide. If you want to take your CX to the next level, this certification is a must.
Jess Cervellon
Head Brand, CX & Retention Client Consultant
I can already see the positive impact Siena has had since its implementation—especially after completing the Siena certification myself. It’s made our customer service process much more seamless, leading to fewer complaints and a smoother experience for both our team and our customers. With Siena handling routine work, we’ve finally been able to focus on bigger priorities, like responding to BBB complaints and updating product manuals. It’s helped us work more proactively, not just reactively.
Nikki Habibullah
Customer Support Specialist
It was full of information, step by step by step instructions. It was clear, concise and easy to follow. Every feature was explained well and it really gives you the tools to get started with Siena. Without it I think the set-up would be infinitely more difficult.
Ellen Fowler
Customer Experience Lead
I'm officially #SienaCertified! Siena AI has recently released its Certification Program, offering an extensive curriculum of all of the essentials you need to know to become a leader in AI-powered CX. As a CX leader looking to meet the challenges of scaling, I am happy to have completed this program. Thanks for creating this wonderful program.
Dan Brady
CX Professional
Lisa, I am so impressed with how thorough and helpful this is! Even though l've been working with the platform for a few months, I've still been able to pull several tips you mentioned and apply changes to our settings. There have been other vendors in the past that l've wanted this level of detail from and they weren't able to achieve it. Huge props to you! I was telling Sheena that having her level of customer success support has been super refreshing to see from vendors as well! Way to show up!
Ali Bertone
CX Operations Specialist
Going through the Siena AI Certification Program was a real boost for our team. The modules were super detailed and practical, making it easy for us to apply what we learned right away. We've seen a big difference in how efficiently we handle customer queries and the personalized support we can now offer. The insights into human-AI collaboration and prompt engineering were especially helpful. Now, we’re not just keeping up – we’re leading the way in AI-driven CX. Implementing and managing Siena on behalf of our mutual brands has never been smoother, and our clients love the enhanced CX we provide. If you want to take your CX to the next level, this certification is a must.
Jess Cervellon
Head Brand, CX & Retention Client Consultant
I can already see the positive impact Siena has had since its implementation—especially after completing the Siena certification myself. It’s made our customer service process much more seamless, leading to fewer complaints and a smoother experience for both our team and our customers. With Siena handling routine work, we’ve finally been able to focus on bigger priorities, like responding to BBB complaints and updating product manuals. It’s helped us work more proactively, not just reactively.
Nikki Habibullah
Customer Support Specialist
It was full of information, step by step by step instructions. It was clear, concise and easy to follow. Every feature was explained well and it really gives you the tools to get started with Siena. Without it I think the set-up would be infinitely more difficult.
Ellen Fowler
Customer Experience Lead
I'm officially #SienaCertified! Siena AI has recently released its Certification Program, offering an extensive curriculum of all of the essentials you need to know to become a leader in AI-powered CX. As a CX leader looking to meet the challenges of scaling, I am happy to have completed this program. Thanks for creating this wonderful program.
Dan Brady
CX Professional
What to expect
What to expect
Why become certified?
Why become certified?
Stay at the forefront
Using the latest generative models, become an AI-CX expert. Enhance your personal skillset, boost your career prospects, and lead your team in cutting-edge support.
Avoid common pitfalls
Learn from experts to sidestep frequent AI implementation mistakes. Optimize interactions, ensure data privacy, and maintain the human touch and brand voice.
Gain competitive edge
Offer superior, AI-enhanced CX that sets your brand apart. Create personalized, efficient experiences that boost satisfaction and give your business a distinct advantage.
Topics Covered
Humans & AI
Learn best practices for human-AI collaboration, from ramp-up periods to building confidence and maintaining systems.
Integrations
Roll out AI Agents smoothly with controlled launches. Address team anxieties through feedback loops that build confidence.
Prompt Engineering
Master prompt engineering and natural language to build scalable AI Agents for enterprise-level support.
Brand Design
Become an AI persona designer and learn to embody your brand's voice across channels to ensure consistent and authentic CX.
Dos & Don’ts
Discover best practices, avoid common pitfalls, and understand the nuances that impact your automation journey.
Templates
Access pre-built templates to accelerate implementation and go live quickly with autonomous AI Agents.
Examples
Get practical insights into advanced workflows. Learn what differentiates successful from poorly built automations.
Strategy
Deploy AI Agents across complex workflows at scale with guardrails to ensure optimal performance and exceptional support.
Humans & AI
Learn best practices for human-AI collaboration, from ramp-up periods to building confidence and maintaining systems.
Integrations
Roll out AI Agents smoothly with controlled launches. Address team anxieties through feedback loops that build confidence.
Prompt Engineering
Master prompt engineering and natural language to build scalable AI Agents for enterprise-level support.
Brand Design
Become an AI persona designer and learn to embody your brand's voice across channels to ensure consistent and authentic CX.
Dos & Don’ts
Discover best practices, avoid common pitfalls, and understand the nuances that impact your automation journey.
Templates
Access pre-built templates to accelerate implementation and go live quickly with autonomous AI Agents.
Examples
Get practical insights into advanced workflows. Learn what differentiates successful from poorly built automations.
Strategy
Deploy AI Agents across complex workflows at scale with guardrails to ensure optimal performance and exceptional support.
Humans & AI
Learn best practices for human-AI collaboration, from ramp-up periods to building confidence and maintaining systems.
Integrations
Roll out AI Agents smoothly with controlled launches. Address team anxieties through feedback loops that build confidence.
Prompt Engineering
Master prompt engineering and natural language to build scalable AI Agents for enterprise-level support.
Brand Design
Become an AI persona designer and learn to embody your brand's voice across channels to ensure consistent and authentic CX.
Dos & Don’ts
Discover best practices, avoid common pitfalls, and understand the nuances that impact your automation journey.
Templates
Access pre-built templates to accelerate implementation and go live quickly with autonomous AI Agents.
Examples
Get practical insights into advanced workflows. Learn what differentiates successful from poorly built automations.
Strategy
Deploy AI Agents across complex workflows at scale with guardrails to ensure optimal performance and exceptional support.
Humans & AI
Learn best practices for human-AI collaboration, from ramp-up periods to building confidence and maintaining systems.
Integrations
Roll out AI Agents smoothly with controlled launches. Address team anxieties through feedback loops that build confidence.
Prompt Engineering
Master prompt engineering and natural language to build scalable AI Agents for enterprise-level support.
Brand Design
Become an AI persona designer and learn to embody your brand's voice across channels to ensure consistent and authentic CX.
Dos & Don’ts
Discover best practices, avoid common pitfalls, and understand the nuances that impact your automation journey.
Templates
Access pre-built templates to accelerate implementation and go live quickly with autonomous AI Agents.
Examples
Get practical insights into advanced workflows. Learn what differentiates successful from poorly built automations.
Strategy
Deploy AI Agents across complex workflows at scale with guardrails to ensure optimal performance and exceptional support.
Humans & AI
Learn best practices for human-AI collaboration, from ramp-up periods to building confidence and maintaining systems.
Integrations
Roll out AI Agents smoothly with controlled launches. Address team anxieties through feedback loops that build confidence.
Prompt Engineering
Master prompt engineering and natural language to build scalable AI Agents for enterprise-level support.
Brand Design
Become an AI persona designer and learn to embody your brand's voice across channels to ensure consistent and authentic CX.
Dos & Don’ts
Discover best practices, avoid common pitfalls, and understand the nuances that impact your automation journey.
Templates
Access pre-built templates to accelerate implementation and go live quickly with autonomous AI Agents.
Examples
Get practical insights into advanced workflows. Learn what differentiates successful from poorly built automations.
Strategy
Deploy AI Agents across complex workflows at scale with guardrails to ensure optimal performance and exceptional support.
Humans & AI
Learn best practices for human-AI collaboration, from ramp-up periods to building confidence and maintaining systems.
Integrations
Roll out AI Agents smoothly with controlled launches. Address team anxieties through feedback loops that build confidence.
Prompt Engineering
Master prompt engineering and natural language to build scalable AI Agents for enterprise-level support.
Brand Design
Become an AI persona designer and learn to embody your brand's voice across channels to ensure consistent and authentic CX.
Dos & Don’ts
Discover best practices, avoid common pitfalls, and understand the nuances that impact your automation journey.
Templates
Access pre-built templates to accelerate implementation and go live quickly with autonomous AI Agents.
Examples
Get practical insights into advanced workflows. Learn what differentiates successful from poorly built automations.
Strategy
Deploy AI Agents across complex workflows at scale with guardrails to ensure optimal performance and exceptional support.
Humans & AI
Learn best practices for human-AI collaboration, from ramp-up periods to building confidence and maintaining systems.
Integrations
Roll out AI Agents smoothly with controlled launches. Address team anxieties through feedback loops that build confidence.
Prompt Engineering
Master prompt engineering and natural language to build scalable AI Agents for enterprise-level support.
Brand Design
Become an AI persona designer and learn to embody your brand's voice across channels to ensure consistent and authentic CX.
Dos & Don’ts
Discover best practices, avoid common pitfalls, and understand the nuances that impact your automation journey.
Templates
Access pre-built templates to accelerate implementation and go live quickly with autonomous AI Agents.
Examples
Get practical insights into advanced workflows. Learn what differentiates successful from poorly built automations.
Strategy
Deploy AI Agents across complex workflows at scale with guardrails to ensure optimal performance and exceptional support.
Humans & AI
Learn best practices for human-AI collaboration, from ramp-up periods to building confidence and maintaining systems.
Integrations
Roll out AI Agents smoothly with controlled launches. Address team anxieties through feedback loops that build confidence.
Prompt Engineering
Master prompt engineering and natural language to build scalable AI Agents for enterprise-level support.
Brand Design
Become an AI persona designer and learn to embody your brand's voice across channels to ensure consistent and authentic CX.
Dos & Don’ts
Discover best practices, avoid common pitfalls, and understand the nuances that impact your automation journey.
Templates
Access pre-built templates to accelerate implementation and go live quickly with autonomous AI Agents.
Examples
Get practical insights into advanced workflows. Learn what differentiates successful from poorly built automations.
Strategy
Deploy AI Agents across complex workflows at scale with guardrails to ensure optimal performance and exceptional support.
Humans & AI
Learn best practices for human-AI collaboration, from ramp-up periods to building confidence and maintaining systems.
Integrations
Roll out AI Agents smoothly with controlled launches. Address team anxieties through feedback loops that build confidence.
Prompt Engineering
Master prompt engineering and natural language to build scalable AI Agents for enterprise-level support.
Brand Design
Become an AI persona designer and learn to embody your brand's voice across channels to ensure consistent and authentic CX.
Dos & Don’ts
Discover best practices, avoid common pitfalls, and understand the nuances that impact your automation journey.
Templates
Access pre-built templates to accelerate implementation and go live quickly with autonomous AI Agents.
Examples
Get practical insights into advanced workflows. Learn what differentiates successful from poorly built automations.
Strategy
Deploy AI Agents across complex workflows at scale with guardrails to ensure optimal performance and exceptional support.
Humans & AI
Learn best practices for human-AI collaboration, from ramp-up periods to building confidence and maintaining systems.
Integrations
Roll out AI Agents smoothly with controlled launches. Address team anxieties through feedback loops that build confidence.
Prompt Engineering
Master prompt engineering and natural language to build scalable AI Agents for enterprise-level support.
Brand Design
Become an AI persona designer and learn to embody your brand's voice across channels to ensure consistent and authentic CX.
Dos & Don’ts
Discover best practices, avoid common pitfalls, and understand the nuances that impact your automation journey.
Templates
Access pre-built templates to accelerate implementation and go live quickly with autonomous AI Agents.
Examples
Get practical insights into advanced workflows. Learn what differentiates successful from poorly built automations.
Strategy
Deploy AI Agents across complex workflows at scale with guardrails to ensure optimal performance and exceptional support.
Humans & AI
Learn best practices for human-AI collaboration, from ramp-up periods to building confidence and maintaining systems.
Integrations
Roll out AI Agents smoothly with controlled launches. Address team anxieties through feedback loops that build confidence.
Prompt Engineering
Master prompt engineering and natural language to build scalable AI Agents for enterprise-level support.
Brand Design
Become an AI persona designer and learn to embody your brand's voice across channels to ensure consistent and authentic CX.
Dos & Don’ts
Discover best practices, avoid common pitfalls, and understand the nuances that impact your automation journey.
Templates
Access pre-built templates to accelerate implementation and go live quickly with autonomous AI Agents.
Examples
Get practical insights into advanced workflows. Learn what differentiates successful from poorly built automations.
Strategy
Deploy AI Agents across complex workflows at scale with guardrails to ensure optimal performance and exceptional support.
Humans & AI
Learn best practices for human-AI collaboration, from ramp-up periods to building confidence and maintaining systems.
Integrations
Roll out AI Agents smoothly with controlled launches. Address team anxieties through feedback loops that build confidence.
Prompt Engineering
Master prompt engineering and natural language to build scalable AI Agents for enterprise-level support.
Brand Design
Become an AI persona designer and learn to embody your brand's voice across channels to ensure consistent and authentic CX.
Dos & Don’ts
Discover best practices, avoid common pitfalls, and understand the nuances that impact your automation journey.
Templates
Access pre-built templates to accelerate implementation and go live quickly with autonomous AI Agents.
Examples
Get practical insights into advanced workflows. Learn what differentiates successful from poorly built automations.
Strategy
Deploy AI Agents across complex workflows at scale with guardrails to ensure optimal performance and exceptional support.




FAQ
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